Woodlands Health Campus
Corporate Identity

The proposed modern contemporary design resonates with Woodlands Health Campus intention to be the “Hospital Campus of the Future”.

The 3 distinct dots in the logo represent the 3 Pillars that form the foundation of WHC’s vision to create a holistic healthcare ecosystem. Designed to in still positive vibes, the primary colours allow the logo to infuse a sense of empowerment, promoting a forward-looking approach to life for staff and patients alike at WHC. These 3 Pillars are linked seamlessly in a curved wavelike movement to show the connectivity between each Pillar, forming a harmonious ecosystem within the letter “W’ which is the insignia of WHC.

Client: Woodlands Health Campus.
Role: Concept, Art Direction, Design.
Company: Addiction Advertising.